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FAGE

Original Studio Brand Content
FAGE is known for its exceptional Greek yogurt and traditional straining process. The brand balances its Greek roots with global appeal, resonating with consumers who value quality, authenticity, and health.

Inspired by these values, we developed speculative creative centered on FAGE’s classic yogurt. We featured hero SKUs across all visuals while preserving the brand’s established identity. This included leading set production and defining a fresh, colorful visual approach. We also managed post-production to ensure asset consistency across digital, social, and print channels.

Our goal was to honor FAGE’s family-owned origins while connecting with global audiences. Drawing from the warmth of “Mama’s Kitchen” in Greece, we leaned into fusion recipes, refreshed content, and a fun, experimental tone. Through vibrant food photography and bite-sized animated GIFs, we amplified the brand’s lively, premium positioning.

The team embraced the creative challenge—exploring bold color, pattern, and dynamic compositions, all while staying true to FAGE’s story.

SOCIAL CONTENT • ART DIRECTION • DESIGN • 360° BRAND CAMPAIGNS & CONTENT STRATEGY 

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